Jessica Deyo
EditorJess Deyo is an editor with Marketing Dive. An Ohio native, she graduated from Ohio University’s E.W. Scripps School of Journalism in 2020. Before joining Marketing Dive, she was an associate editor at a regional business magazine. She enjoys staying active outdoors and expanding her collection of plants.
219 articles by Jessica Deyo
-
Coca-Cola’s Innocent Drinks eclipses first-party data goals with QR code ads
May 9, 2024 -
Absolut combats AI bias in fashion with 10K diverse image prompts
May 7, 2024 -
Pinterest credits shoppability, AI investments for ‘milestone’ Q1
May 2, 2024 -
Fanta reimagines nostalgic ‘Wanta Fanta’ platform to reach Gen Z
April 30, 2024 -
Hellmann’s launches SOS mission to save mayo from extinction
April 18, 2024 -
Cheetos chronicles various ‘Other Hand’ mishaps for latest marketing stunt
April 16, 2024 -
Powerade empowers athletes who ‘take a pause’ for global campaign timed to Olympics
April 12, 2024 -
Applebee’s taps NFL star as undercover server to promote new burger
April 11, 2024 -
Quaker illustrates the power of mornings with interactive photo series
April 11, 2024 -
Miracle-Gro shares Martha Stewart’s gardening secrets in new campaign
April 8, 2024 -
Chipotle levels up gaming efforts with Tekken 8 in-game perks, menu item
April 8, 2024 -
Kraft cooks up brand refresh, creative platform for unified sauce line
April 3, 2024 -
Velveeta unveils cheese-inspired hair dye with Julia Fox
April 1, 2024 -
Instacart powers third-party integrations with developer platform
March 27, 2024 -
McDonald’s, NielsenIQ team for Cultural Relevance ad-testing module
March 25, 2024 -
Mtn Dew reaches out to gamers, outdoor enthusiasts with rewards programs
March 25, 2024 -
Why the latest TikTok ban attempt is different — and what it means for marketers
March 21, 2024 -
Tropicana’s new ads tout impact on brunch, mimosas and fridge chugging
March 19, 2024 -
How brands have activated on the Apple Vision Pro so far
March 14, 2024 -
GNC fuels everyday workout routines for March Madness tie-up
March 12, 2024 -
Michaels promotes online MakerPlace with ‘Respect the Handmade’
March 8, 2024 -
Apple highlights iPhone 15 Pro in live-action manga film
March 7, 2024 -
Don Julio goes beyond the bottle for Apple Vision Pro experience
March 5, 2024 -
Spanx pushes into apparel with first-ever global campaign
March 4, 2024 -
How Athleta’s ‘Find Your Movement’ campaign evolves the brand
March 1, 2024